Why did Lemonade choose California as its third state in which to enter the insurance market?
Well, when you take a look at the U.S. you have its financial center in New York, but its tech center in California. So if you want to bookend the nation, that’s where you want to start.
That said, we have filed for licenses in 47 states which means that Lemonade will be coming to you in the near future (stay up-to-date on Lemonade’s progress here → https://goo.gl/R5Zxc9).
For $5, you’ll be able to get $10K of personal property coverage and $100K of liability. If you don’t know already, that’s about 80% cheaper than your friendly neighborhood insurance provider that’s been spamming your snail mail or talking to you through your TV during the commercials. #score
Watch the full video for insider details on who’s buying Lemonade (and why!).